Lecture 3

Microeconomics Review

Byeong-Hak Choe

SUNY Geneseo

August 29, 2025

Demand, Supply, Equilibrium, and Welfare Analysis

Demand and Supply Basics

  • Demand Curve (Law of Demand):
    Quantity demanded decreases as price increases.
    \[ Q_d = a - bP, \quad b > 0 \]

  • Supply Curve (Law of Supply):
    Quantity supplied increases as price increases.
    \[ Q_s = c + dP, \quad d > 0 \]

Marginal Benefit (MB) and Demand — Why Downward?

  • MB = WTP: The demand curve is a maximum willingness-to-pay curve; it shows the value of the next unit to buyers (their marginal benefit).

  • Diminishing marginal benefit: Early units satisfy the most valuable uses; later units go to less urgent uses ⇒ MB falls as Q risesdownward slope.

  • Purchase rule: Buyers add units while MB ≥ P.

    • Aggregating individuals, to sell more units the price must fall to attract buyers with lower WTP ⇒ a downward-sloping demand/MB curve.

Marginal Cost (MC) and Supply

  • Supply: the set of output levels a firm is willing to produce at each possible market price.

    • Selling rule: A firm produces and sells units as long as P ≥ MC.
  • Supply comes from MC: In perfect competition, firms are price takers. They choose output where P = MC, so the supply curve is the upward-sloping portion of the MC curve (above shutdown).

  • Why MC rises with output:

    • Fixed capacity → adding more output requires using less efficient inputs.
    • Overtime, congestion, and rising input costs make each extra unit more costly.
  • Economies of scale at low Q: MC may fall initially as fixed costs are spread and efficiency improves. But for supply decisions, only the rising portion of MC matters, since that is where firms operate.

Market Equilibrium

  • Market clears when:
    \[ Q_d = Q_s \]

  • Equilibrium price \(P^{*}\) is such that market clears (\(Q_d = Q_s\)).

Welfare Analysis

  • Consumer surplus (CS): Area under demand (MB) and above price up to the purchased quantity.

  • Producer surplus (PS): Area above supply (MC) and below price up to the sold quantity.

  • Total Surplus (TS) = CS + PS

    • TS is the economy’s social welfare measure.
  • At perfect competitive equilibrium:

    • No surplus, no shortage.
    • Welfare is maximized–no mutually beneficial trades are left; any quantity above/below \(Q^*\) reduces TS.

Demand, Supply, Equilibrium

  • What are the equations for the demand and supply curves?

Consumer and Producer Surplus

  • What are the sizes of CS and PS?

Quantity Regulation (Quota)

  • Suppose the government sets a quota at
    \[ \bar Q = 10 \] so that only 10 units can be traded.

  • At this restricted quantity, suppose that buyers pay MB at \(Q=10\) to sellers.

    • How large are consumer surplus (CS) and producer surplus (PS)?
    • What is the new total surplus (TS = CS + PS), and how does it compare to the no-quota benchmark?

Tax Example: Setup

  • Suppose a per-unit tax t = 5 is imposed on sellers.
  • Effect: Supply curve shifts upward by $5.
    • How large are consumer surplus (CS) and producer surplus (PS)?
    • What is the new total surplus (TS = CS + PS + Tax Revenue), and how does it compare to the no-tax benchmark?
  • Reminder: \(\text{Tax Revenue} = t \times Q^{**}\), where \(Q^{**}\) is the quantity traded under the tax.

Deadweight Loss (DWL)

  • Deadweight loss: the reduction in total surplus that occurs when a market is prevented from reaching the efficient equilibrium quantity.

  • Interpretation:

    • Represents the value of mutually beneficial trades that do not occur.
    • Caused by distortions such as taxes, quotas, subsidies, or price controls in a perfectly competitive market.
  • Deadweight loss is the welfare lost to society when output is restricted away from the point where MB equals MC.